Strategic Sales & Performance Planning
- Developing strategic vision with Board and Stakeholders
- Supporting and assisting in the development of corporate brand strategies and positioning
- Act as a sounding board and strategic advisor on management issues and team development
- Research and identify growth strategies
Product Development and Channel Growth
- Research and evaluate current offerings, competitive products and opportunities
to grow and diversify product lines
- Identify new channels for product growth and implement processes and strategies
for channel acquisition
- Source new product suppliers and manufacturers both domestically and abroad to strengthen
supply chain and production met
License Development
- Identify and develop new licensing opportunities for both licensors and licensees
- Negotiate contracts to the benefit of the client that strengthen the relationship
and lay the groundwork for long-term win - win situations for both parties
- Act a liaison between licensor and licensee for new and continuing product offerings,
development, channel distribution and outlet clarification
Marketing
- Full service marketing plan design from researching potential targets and outlets
to ROI production, budgeting, approval and implementation